Week 4- PR event, Invitation, Press Release & Sketch up

For this session with Suzanne we were shown Gucci places PR package for inspiration. We were shown different ways Gucci handles PR. This gave me ideas to get started with. We were asked to write our PR proposal, design the invitation for our launch event & write a press release. I made my invitation very celestial looking because I wanted it to look a bit crazy. I decided to use a blurry image in the background which is a part of my self photoshoot. Then I added simple texts, with all the information. I kept the invite tone a bit casual to keep it fun and not overly formal. I got good reviews about my invitation and I was happy with final outcome.

My PR event proposal included all the needed information about the interactive experiences along with food, drinks and free merchandise. I want my event to be interactive because I want people to feel more involved and connected to the zine. This week we were also given time in class to work on magazines and Carlyn had a look at some of them.

We also had a sketch up session with Sing which I was unable to attend due to my fever. But I took my classmate’s help and figured the whole thing out. I am interested in graphics and I have always worked with Adobe so it was pretty easy for me and I enjoyed working on it.